Pitch Deck. 3 slide. Problem.

Why I decided to divide info how make pitch deck better? Cause in my experience people unfortunately can't read a long text more than 5 minutes.

So we will not wait and continue to discuss how to make your pitch deck better.

3 slide

Problem.

Description of the existing problem in the market. You have to find out where the pain is in the market and how you figured out that the pain solution is in demand. Do not write a lot, do not overload the slide. The problem or pain that you propose to solve should be understandable and intelligible to the audience.

For instance:

I am a city dweller. I need to move from point A to point B a day, let's say back and forth and once every two days to fitness or to my favorite hobby.

Buying a car in my case does not solve the problem, but rather adds to my hassle. Parking where I live is paid everywhere. Now I will need to undergo maintenance with a certain regularity. And if I don’t have a license to drive a car yet, then invest 3 months and a rather large amount to pay for training.

Maybe well him.

And here, if you find such a problem with this target audience, you can offer a service for moving within the city if the user prefers to drive the vehicle himself.

What could it be?

+Car rental

+Use a car from people who have agreed to rent it

+Or lease a car and start providing it for short-term rental

The concerns of your target audience are clear and real.

It remains to create a service that will solve it quickly, conveniently and cheaper than buying your own car.

How a fintech startup "Revolut" does it in its presentation.